Wooshping Blog

The Wooshping blog covers all aspects from the world of Mobile engagement, NFC, beacons, Wooshping activities and opinion.

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Wooshping launches Kickstarter campaign with Homebeacons Wooshping today launched its first Kickstarter campaign in the hope of developing a solution for parents of children who arrive home after school to an empty house. Homebeacons are Bluetooth Smart broadcasters that can be installed discreetly at home. Coupled with an app, and the homebeacons service, the homebeacons can have an email alert generated and sent to the child's parents informing them that their child has returned home. The main idea behind the service is to provide reassurance to parents, rather than tracking a child,  that they have returned home. The app runs passively and requires the child to do...
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Posted by on in Opinion
Beacons - Are they being over-hyped? If you work in the mobile or retail industry you can't have escaped much of the hype that is surrounding beacons at the moment. These little bundles of power are going to revolutionise the high street, dragging it into the 21st century and saving the community and lives of all those connected with local commerce. It's a wonderful thing! There are however, many challenges and obstacles that need to be addresses, or at least acknowledged, if beacons are to be successful. Additionally, Beacons need to be seen as part of the mix of consumer mobile engagement, rather than the only means...
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