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Wooshping Blog

The Wooshping blog covers all aspects from the world of Mobile engagement, NFC, beacons, Wooshping activities and opinion.

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Posted by on in Case Studies
A feel good partnership CoppaFeel!, the inspirational charity whose mission is to stamp out the late detection of breast cancer, has teamed up with leading mobile engagement specialists Wooshping to provide an important service that will help save young women’s lives. Women can now tap their phone on interactive CoppaFeel!! branded wristbands to sign up instantly to the text reminder service to get them to check their breasts regularly for signs of cancer. By tapping on the wristband a text message on the users phone is automatically generated, populating not only the shortcode number, but also the keyword required to sign up to the reminder...
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Posted by on in Wooshping
Christmas Bliss I didn't think that I'd be writing a post titled "Christmas Bliss" on June 13th, on probably the hottest day of the year, but here I am after yet another fascinating week for Wooshping which saw 2 projects born and flourish. I spent Tuesday and Wednesday at The London Christmas Party Show, an event that as it's name suggests, was all about Christmas and putting on parties. There were about 45 exhibitors and 600 visitors over the 2 days, and all contact management was facilitated by Wooshping wristbands. Visitors were given a wristband upon arrival and when they went to an exhibitors...
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Wooshping and Bliss launch the future of fundraising today Wooshping is delighted to announce that their first charity partner, Bliss, has today started to distribute “Instant Fundraising Wristbands” to their key fundraisers in a move that brings the future of fundraising today. The “Instant Fundraising Wristbands” are a brand new development and give fundraisers an additional tool to raise funds instantly and spontaneously through mobile phone interaction with their supporters.   The fully branded, durable and waterproof silicone wristbands incorporate an NFC (Near Field Communication) chip and QR codes in their branding, to direct potential donors to a fundraising page, allowing instant donations to be given and helping fundraisers achieve...
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Wooshping works with Story Events to create the contactless London Christmas Party Show Wooshping is delighted to announce that it is working with Story Events on the inaugural London Christmas Party Show. This launch show, to be staged at Banking Hall, the City’s newest landmark events space, on June 10th and 11th, will be introducing a new registration and data capture technology, utilising NFC wristbands to make contact management seamless, Instant and contactless. Rupert Englander, Wooshping’s MD, commented on the announcement. "We are delighted to have worked with Story to produce custom branded silicone wristbands which incorporate NFC chips. The wristbands will be dynamically allocated on arrival and they allow exhibitors to tap the visitors wristband...
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Wooshping helps Nokia's ambassadors Tap for Apps in an INSTANT Wooshping is a major global mobile engagement and NFC partner for Nokia. One of its UK initiatives is its successful 'Tap for Apps' campaign that continues to bring a material uplift to Nokia's mobile apps platform across its  Windows 8 phone range. Wooshping is a key partner  of this campaign, providing Nokia ambassadors with unique specially enabled "Tap for Apps" wristbands which allow mobile phone users to instantly see the rich range of new and exciting apps and services available to them with a simple tap of their phone. This campaign is provided through Wooshping's INSTANT platform - which captures a...
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Wooshping and Nokia partner to deliver engaging wristbands to retail store staff Wooshping has been instrumental in successful launches of Nokia's Lumia mobile phone range as part of its preferred supplier relationship with the mobile group. One key example of this was the provision of 22,000 NFC enabled silicone wristbands to retail store staff across the country - the largest ever such initiative in the UK. The wristbands enabled staff to engage directly with customers. A tap of the new Lumia phones on the wristbands gave instant access to an exclusive music playlists, whilst owners of other types of handset were presented with an exclusive Lumia sponsored music selection. The wristbands were also...
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Posted by on in Case Studies
Lumia Live gets connected Nokia recently launched their Lumia Live series of music events, with a show in Bristol with Ghostpoet and Towers. Apart from electrifying the audience with stunning light shows and great music, attendees were also given an exclusive NFC enabled wristband that gave them to an exclusive Mix radio playlist, developed specially for the event. All attendees had to do was tap the wristbands with their NFC phone and the wristband would spawn music from participating artists. Lumia owners got the full Nokia Music experience whilst non-Nokia owners were served a great promotional playlist, albeit more in the guise of a promotional...
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